7 Best CPG Software Tools in 2025 (Reviewed + Compared)

What Is CPG Software? (And Why It Matters)

If you work in consumer packaged goods (CPG), you already know how messy retail data can get.

Every retailer has their own format, reports arrive at different times, and stitching it all together usually means late nights in Excel.

That’s where CPG software comes in.

At its core, CPG software helps brands get a clear, real-time view of what’s happening across their retail and distribution channels. The best tools pull in data automatically, make it easy to spot issues like out-of-stocks or pricing errors, and help teams move faster without needing to go through the data team every time.

In this guide, we’ll break down 7 of the top CPG software platforms in 2025. We’ll look at what they’re best at, who they’re for, and how to choose the right fit for your team.

Our evaluation Criteria:

We chose tools based on features that matter most to modern CPG teams:

• Retail data integrations
• Usability for non-technical teams
• Speed to insights (real-time dashboards, alerts)
• Flexibility in reporting
• Setup time and onboarding
• Pricing transparency

1. Mammoth Analytics

Best for: CPG brands that want full visibility into retail performance without relying on BI teams or IT

Mammoth is built specifically for CPG teams that need fast, clear answers from their retail and distributor data. It pulls in sales, inventory, and performance data from retailers like Amazon, Oracle, and 100+ other tools then gives your team a single place to track what’s happening.

You can build your own dashboards, set up real-time reports and alerts for events like out-of-stocks or pricing errors, and see performance by product, region, or retailer without having to touch a spreadsheet.

Where Mammoth really stands apart is how quick and flexible it is. Most teams are up and running in a few days, and non-technical users can build whatever they need all on their own.

Pros:

• Fast setup (days, not months)
• No-code dashboards
• Real-time alerts
• Built for non-technical teams
• Transparent pricing

Cons:

• Not a full ERP system (better for teams focused on analytics)

Pricing: Starts at $149/month. Pricing scales with data volume and user seats. No setup fees or long-term contracts.

👉 Book a Mammoth demo

2. Crisp

Best for: CPG brands that want a plug-and-play dashboard for retailer data

Crisp is a popular platform for CPG teams looking to pull retail data into visual dashboards with minimal setup. It connects to major retailers and distributors, centralizes the data, and displays it in clean, pre-built dashboards that help teams track performance, inventory, and out-of-stocks.

Pros:

• Fast, easy integration with major retailers
• Pre-built dashboards look great
• Good at tracking sales, inventory, and shelf availability

Cons:

• Limited dashboard customization
• Less flexibility for unique use cases
• Not built for power users or deeper exploration

Pricing: Starts at around $1,500/month. Pricing varies based on the number of data sources and features. Requires demo to get a dedicated quote.

👉 Visit Crisp

3. Alloy.ai

Best for: Larger CPG brands with data teams focused on forecasting and supply chain optimization

Alloy.ai is a powerful platform designed for CPG companies that want to bring together sales, supply chain, and inventory data to support demand planning and predictive analytics.

Pros:

• Excellent forecasting and demand planning tools
• Deep integrations across supply chain data
• Strong fit for enterprise-level CPGs with technical teams

Cons:

• Requires significant onboarding and configuration
• Less accessible for smaller or leaner teams
• Custom dashboards typically built by Alloy or internal data teams

Pricing: Custom pricing only. Alloy doesn’t list pricing publicly and typically sells into mid-market and enterprise CPG brands with annual contracts.

👉 Visit Alloy.ai

4. SAP Consumer Products Cloud

Best for: Large enterprise CPG companies already using SAP tools

SAP’s Consumer Products Cloud is part of its broader suite of enterprise software, aimed at large CPG organizations looking to unify data across supply chain, sales, and marketing.

Pros:

• Deep integration across supply chain, finance, and sales
• Powerful forecasting and planning tools
• Trusted enterprise vendor

Cons:

• Complex implementation
• Long setup times and high cost
• Better suited for global enterprise use cases

Pricing: Custom enterprise pricing. Requires direct consultation with SAP. Typically involves annual contracts, multi-phase rollouts, and optional modules.

👉 Visit SAP Consumer Products Cloud

5. Veeva Consumer Goods

Best for: CPG field teams focused on retail execution and store visits

Veeva Consumer Goods is built for brands that care about what’s happening in store. Things like retail audits, planogram compliance, and field team execution.

Pros:

• Great for retail field teams and reps
• Easy mobile app for audits and store visits
• Helps track compliance and improve retail execution

Cons:

• Limited analytics or data visualization features
• Not a fit for centralized retail performance tracking
• Works best when paired with another analytics platform

Pricing: Custom pricing based on number of users and modules. No public pricing available, requires demo and sales call to quote.

👉 Visit Veeva Consumer Goods

6. Repsly

Best for: CPG brands with small field teams managing store visits and merchandising

Repsly is a retail execution platform designed for field sales and merchandising teams. It helps reps plan store visits, check inventory levels, log promotional compliance, and take photos to document in-store conditions.

Pros:

• Easy-to-use mobile app for field reps
• Great for scheduling, visit tracking, and compliance
• Ideal for emerging or mid-sized brands with lean field teams

Cons:

• Not designed for analyzing retail sales data
• Limited dashboard or reporting functionality
• Best used alongside a separate analytics platform

Pricing: No public pricing listed or available. Requires booking a meeting with their team to get a quote.

👉 Visit Repsly

7. Salsify

Best for: Managing product content and digital shelf performance

Salsify isn’t a retail analytics platform in the traditional sense, it’s a Product Experience Management (PXM) tool. CPG brands use it to manage and distribute product content across retailers, keep digital shelves up to date, and monitor how their products are presented online.

Pros:

• Strong content management and syndication capabilities
• Helps improve online retail presence and digital shelf health
• Great for eCommerce, DTC, and omnichannel teams

Cons:

• Not built for retail performance tracking or analytics
• Requires a separate platform for sales or inventory insights

Pricing: Custom pricing based on number of SKUs, users, and retailers. Typically sold on annual contracts with onboarding services.

👉 Visit Salsify

CPG Software Comparison Table

How to Choose the Right CPG Software

Choosing the right CPG tool comes down to what you actually need it to do.

• Focused on real-time retail analytics and want to move quickly without a lot of setup? Mammoth is likely your best bet.
• Main issue is managing store visits and field reps? Look at Veeva or Repsly.
• Already running on SAP and need deep enterprise integrations? SAP Consumer Products Cloud could make sense.
• Need content syndication and digital shelf health? Salsify is a solid complementary platform, but you’ll want something else for analytics.
• Want strong dashboards fast and don’t need much customization? Crisp can work.
• Have a technical team and complex forecasting needs? Alloy.ai offers depth (but comes with overhead).

Want to See If Mammoth Fits Your Stack?

We built Mammoth to give CPG teams the visibility they’ve been missing, without waiting on analysts, exporting spreadsheets, or dealing with bloated enterprise tools.

👉 Book a quick demo and we’ll show you what it looks like with your own data.